Tencent, China-based video game giant, add yet another partnership to its long list of video game companies. These are the same companies that bring games cheap games without compromising the quality. For those playing Final Fantasy and Tomb Raider, you might know about Square Enix which is the video game developer. They are now a part of Tencent through a strategic alliance. There are no specific details regarding the deal between Tencent Holdings Ltd and Square Enix but they are going to develop AAA games which will be derived from the existing ones that are under the licensing and the intellectual properties of the companies.
Tencent Group’s senior vice president, Steven Ma, said that the partnership will make it possible for the companies to offer customers with content experiences the likes they have never seen before on an international level. They are going to make use of the creativity of the Square Enix Group and the internet service capabilities that Tencent have in order to accomplish their goals.
This is not the first time that Tencentpartnered with another video game company. There is a long list in the industry which further fuels the success of the China-based tech firm. In the last few years, Tencentwas recognized as the largest gaming company in the globe – a fact unknown to many players of their games.
In fact, it has 40 per cent shares of Epic Games which is responsible for developing Fortnite, a video game that is predicted to earn around $2 billion when the year ends. Tencent is also associated with Ubisoft after it purchased 5 per cent of the stake in order to fight the takeover plan of Vivendi. The French publisher will now be able to access the Chinese market through the alliance.
Activision is now owned once more by Bobby Kotick because of the help of Tencent. The company bought 5 per cent of the stake and introduced Call of Duty Online to the Chinese market as a free game. In order to create quality, popular and cheap games, Tencent also partnered with Riot Games after owning majority of its shares. The company is known to be the maker of League of Legends.