Category Archives: Advertising Reviews

Tips For Improving Your SEO Review Strategy

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According to a local consumer review survey in 2020, 93% of consumers go online to search for a local business. Among these, 87% read online reviews, and they look at ratings, the authenticity of a brand, how a customer felt about the product, how recent the reviews were made, and how many reviews there are.

This shows how important it is that positive reviews of your brand turn up in search engine results. Here are some tips to make sure your review strategy works:

  1. Make the most out of your SEO platforms.When you sign up for a third-party review site recognised by Google, take a look at the services and tools they offer that can help build you grow your brand reputation and create better SERPs.

Snippets on search engines like Google can also give you better CTR if you have relevant information and keywords provided.

  1. Encourage your customers to submit reviews. You can request a customer review in a timely manner, that is, one to two days after they have purchased their product and made a decision about their unique experience. The more customer reviews, the more visible you will be in search rankings.

Engaging in reviews shows the value your brand places in customer opinion. By replying to feedback in a friendly and polite manner, you are showing your personality as a brand and how you deal with both positive and negative reviews.

  1. Consider reviews as points for improvement. Finally, no SEO review strategy is effective unless you are providing excellent service to your customers. A King Kong SEO review can tell them what gave a customer their money’s worth.

Embracing both positive and negative reviews will help you get to know your customers’ needs, improve quality, and increase conversion rate.

The Power Of Positive Feedback In Agency Reviews

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As more and more businesses go online, it has never been more convenient to directly connect with consumers who avail products and services from the comfort of their own homes. One drawback to this is being unable to see your consumers face to face. Whether you engage in food delivery services, sell clothing, or offer consultancy services, it is always important to maintain a human touch in the exchange between a company and a consumer.

While you can reach your consumers through social media posts and paid advertisements, it is also a good idea to encourage feedback from them and engage with them. Doing so places a reminder to your loyal base that you care about them, and that they provide value to your business just as much as your business provides value to them. By giving them space to write their feedback on your app, website, or review sites like Glassdoor, customers feel more empowered. Not only are King Kong agency reviews posted on their website, which help establish the credibility of their business, they also show that their customers’ opinions matter to them.

By highlighting positive feedback, which can lean towards displays of positive emotions, you are showing the human aspect of e-commerce during this era of online and work-from-home setups. As a business owner, this can also be a great reinforcement for you and your employees in knowing that what you are selling matters to those who avail them.

Google Page Experience Update Rolls Out As Other Developments Finish

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Google recently started rolling out their page experience update, which they announced early Jun 16, 2021. This update, the search engine reports, will take a while to finish rolling out, with the earliest expectations set around late August.

Additionally, Google also stated that they’ll stop using AMP for top stories eligibility, making the transition towards core web vitals in page experience factors.

The page experience update is a slow rollout, having started on June 17, 2021. The changes in search rankings from the update aren’t going to be big as the update isn’t a major one, unlike the core updates for June and July.

Google Search Console Insights also recently launched. The tool is designed to help publishers and site owners understand how well their content is doing by providing reports and data. The launch made it available for any site that’s been verified by Google, meaning that it is now worth using for site owners and publishers of all stripes and sizes.

The tool was made available to everyone on Google with verified Search Console access after a year of testing. For those looking to get the most out of this new tool, it’s recommended to finish the process of associating or linking their Search Console profile with their Google Analytics profile to get the most information.

Another key development was the completion of the rollout of the Google June 2021 core update, which began rolling out on June 2. Google announced the completion on June 12, 2021, with the day seeing a lot of fluctuations in rankings and changes to many a king kong SEO review across the board.

Obtaining Justice For Victims Of Revenge Porn

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Revenge porn is a form of digital abuse where one or more sexually explicit photographs or videos of a person are posted or shared online without permission. The intimate photograph of the victim was likely taken by herself and shared to an ex or it was taken by someone else like an ex-spouse or ex-partner. It is also very likely that the photograph or video was stolen from the victim’s personal computer by a hacker.

What to do if you are victim of revenge porn

There are sites that host nude and sexual photos, usually of women that were posted by an ex. Aside from the photos, the site includes the woman’s personal information including links to a Facebook account and nasty comments. Although most revenge porn sites have been closed in response to lawsuits and prosecutions, new sites sprout like mushroom all over the web. They often pick out images that have been widely distributed online. It is very difficult to have the sexually explicit images removed completely from the internet even if they have been successfully removed from one site.

It is a criminal offense to knowingly publish or distribute an intimate image of another person without his or her consent. If you are a victim of revenge porn, you can consult with a civil defence lawyer to take action and have the photos or video removed from the internet.

An example is revenge porn site UGotPosted that lost its immunity when it was sued in California. The first line of defence that is frequently used by revenge porn sites is they have the immunity or protection from prosecution for content that was posted by a third party. This means that the site is just a conduit and is not responsible for what its users post. However, the appellate court found out that the developer is involved in curating the photos and information on the site.

Legal help is provided by MyDefence to victims of revenge porn. State laws may vary but victims have the chance to recover monetary damages for the harm to the emotions and reputation, statutory damages and punitive damages. There are civil lawyers who are particularly experienced and knowledgeable with this aspect of law.

How Videos Boost SEO

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If there is one single reason why customer reviews must be in video form, it is for search engine optimization (SEO). SEO is essentially the foundation of your company’s online marketing campaign that has a direct impact on the bottom line due to the increase in conversions, engagement, and revenue.

Google values two things: the quality of content and its relevance to original search terms. Google does not only consider the text on a particular web page; it scans other types of media to determine what the company has to offer. If the website has a mixture of content like relevant information about a product and a favourable review from a customer with quality visuals, it will give a boost to the SEO efforts.

Another factor that Google considers in determining search ranking is the incoming traffic to the site. People who watch interesting video testimonials about the brand are very likely to share the content with others. The higher the quality of the video content the more that it can drive traffic to the web pages and boost SEO.

Google also pays close attention to how long visitors stay on the site. Quality video content will encourage visitors to stay longer on the site to dramatically boost the ranking and improve bounce rate.

A digital marketing agency obviously understands the connection of king kong SEO review to the high volume of social shares and higher ranking in search engine results. Potential clients can be influenced by favourable reviews posted by loyal customers who have a gained a satisfactory experience with the company.

Ratings And Reviews As Powerful Marketing Tools

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The use of ratings and reviews in marketing has been a long-standing strategy in many industries. Requesting for reviews takes very little effort but it reduces the costs of advertising while maximizing the exposure of the brand, products and/or services.

Reviews from reputable sources establish consumer confidence on new brands making it easier for them to sell a product. Encouraging consumers to try a new product can be challenging no matter the circumstances. By using ratings and reviews, consumers can be influenced into purchasing a new product.

Reviews from well-respected and trustworthy sources can instill confidence to an ordinary consumer and might be enough to make them choose the product over the competitor. However, after convincing the customer to buy the product, it is important to provide them with the best experience possible to persuade them to come back for more.

Gaining a large number of favorable reviews can bolster brand recognition Large companies employ different strategies to persuade customers to leave a feedback. However, once they have accomplished the task, they halt their strategies. The solution is to join trustworthy third-party review platforms where customers can leave their reviews and provide exposure to the product. Using third-party platforms and social media is also a good way to send a message across to the industry.

It is very likely that you have across king kong marketing reviews on third-party review sites. You can’t help but notice that most of the reviews come from the employees of the digital marketing agency. Happy and satisfied employees are always willing to spread a good word for their employer.

The Role Of Customer Reviews In The SEO Plan

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It is common knowledge that online reviews are estimated to be 10% of the criteria with which Google displays search results. Online reviews are unquestionably very important to businesses but it is only Google’s algorithms that know exactly how to leverage the online reviews so that a business can gain high star ratings.

Over the past years, there were lots of studies on how customer reviews can be used in SEO plans. If you are not yet using online reviews in the SEO strategy, you better do so now because consumers are reading reviews to help decide whether to buy or not.

Google as well as other search engines like consumers who are choosing your business and leaving their feedback on it. Unfortunately, many customers will not make an effort to write a review unless their experience with the product or service is extremely bad.

With that being said, businesses must make a conscious effort to collect as many reviews as they get. The good news is at least 70% of customers are willing to leave their feedback as long as they are asked. Businesses must have a plan on how to handle review follow-ups. Timing is very critical to generate the best response rates.

A digital marketing agency understands that king kong SEO reviews play a big role in their SEO particularly if they respond to the reviews. In order to boost the SEO value of the reviews, it is important for clients to leave an honest feedback. To gain a favourable review, customers are provided with a great experience.