Category Archives: Reviews Seriously

Why Companies Must Take Reviews Seriously

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Current and former employees who are writing King Kong online agency reviews with all honesty and fairness are impacting the workforce immensely. In the past years, it was next to impossible to determine whether the job you are applying for is worth the efforts. Reviews provide job seekers with an insight on company culture and management support before signing on a contract.

Companies take consumer reviews seriously but ignore employee satisfaction reviews. This jeopardizes the brand because employees are brand ambassadors.  According to a study made by Randstad USA, 57% of job seekers avoid companies that receive negative reviews. This is logical because if you will purchase a product or service based on other people’s recommendations, it makes sense to decide on a job based on the opinion of employees. After all, employees are the best sources of information because they have direct experience with the employer.

Surprisingly, companies that seriously consider the strong influence of consumer reviews are not concerned with what their prospective employees think. According to the same Randstad study, 2 out of 3 managers do not believe that negative reviews received by the company can affect their ability to recruit quality talents.

On the other hand, 34% of Human Resource managers say that low ratings on online review sites matter. It is obvious that there is a major disconnect between the management and the frontline which can significantly undermine the organization’s success.

During this time when there is stiff competition for top talents, it is important for a company to receive authentic positive reviews particularly if the company is not on the list of top best companies to work for. Employees must be the digital brand ambassadors of the company. They must be encouraged to share their experiences through job search sites and not social media platforms. When there are specific reviews that need to be addressed, do so promptly.

If you will take a look at King Kong online agency reviews, you will notice that they reflect the perception of employees. Feedback from present and former employees is a gift that provides the company an opportunity to attract the best talents.