Daily Archives: February 5, 2021

How To Gain Candid Customer Feedback

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A digital marketing agency considers client reviews as valuable tools for marketing. First of all, reviews are freely given to show satisfaction with the services provided. These reviews can be highlighted on the company website for others to see. There are also reviews that tell the company what it has done wrong so that it can improve its services and make positive changes.

One of the easiest ways to get candid customer feedback is through email. Email can be used as an opportunity to interact with customers and gather a more personalized feedback. Email also maximizes the likelihood of hearing from a customer. The trick however is to establish a system of replying to customer’s feedback so that they won’t feel let down.

Social is an untapped reservoir of straightforward opinions from customers. There are direct comments or mentions on social media networks that businesses can listen to. Each piece of feedback provides an opportunity for a more specific follow-up. Furthermore, the comments are less likely to be biased and customers usually share more details about their experience with a brand.

A digital marketing agency can benefit from leveraging analytics to understand how customers are interacting with the brand. Analytics will reveal the number of people who are visiting reviews.

If you are searching for a digital marketing agency, please spare a few seconds to read king kong marketing review on popular online platforms. From the reviews left by the company’s own employees, you will gain an insight on why the company standouts from the competition.

New Digital Marketing Trends For 2021

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Whenever a new technology is introduced, digital marketing changes to keep up with the new trend. However, over the past year, digital marketing has proven its resilience even as brands experienced a drop in their revenue due to the coronavirus pandemic.

There is no doubt that SEO is very important in digital marketing but there are brands that do not tackle the issue appropriately. There are companies that assume SEO is just getting a webpage to rank higher in search engine results. In theory, it might seem fine but companies also have to consider the nuances of how customers search online.

According to Hennessey Digital, between 70% and 80% of consumers research about a company before buying a product or service. A website does not rank for a narrow column of keywords; there must be as many searches as possible alongside the primary business. This is the reason why businesses are hiring digital marketing agencies to complete their search profile for 2021.

High-quality content has always been the cornerstone of any SEO strategy. But the demand for the content format has changed. Instead of blogs, video has emerged as the new trend. This is good news for marketers because the desire for nearly all forms of videos are on the rise.

If you are looking for a digital marketing agency that can create content that reflects the brand, make the effort to read king kong SEO reviews from popular online review platforms. They are updated with all new trends and can provide the content format that your target audience wants.